Boosting Cash on Delivery (COD) Checkout Conversions by 38% via Instagram Auto-DM
"Whenever we post a new lawn or pret collection on Instagram, our comments blow up with 'Price please?'. Ittisalo automatically DMs product checkout links and verifies COD delivery addresses on WhatsApp. Our abandoned cart recovery rate skyrocketed."
The Challenge
Urban Chic Apparel struggled to manage high-volume social media engagement. Over 500 comments a day flooded their Instagram posts with price inquiries. Social media managers could not reply fast enough, causing high drop-offs. Additionally, unconfirmed Cash on Delivery (COD) orders led to costly courier return shipping fees.
The Ittisalo Solution
Urban Chic integrated Ittisalo Instagram Comment-to-DM automation and WhatsApp order verification. When a user comments on an Instagram post, Ittisalo automatically sends a private DM with the product catalog link. Once an order is placed, Ittisalo sends a WhatsApp confirmation message to verify the customer's phone number and delivery address before courier dispatch.